Boutique SEO Limited (trading as BoutiqueSEO) is committed to protecting your privacy. This policy explains how we handle personal data we collect through our website and our interactions with you.
By visiting our website (www.boutiqueseo.co.uk) you agree to the terms of this policy.
1. Who We Are We are Boutique SEO Limited, trading as BoutiqueSEO.
Our registered office is at 148 Portland Crescent, Leeds, LS1 3HB. For data protection purposes, we are the Data Controller.
If you have any questions about how we handle your data, please contact us at:
[email protected]
2. What Information We Collect
We may collect and process the following types of personal data:
● Client Data: Name, email address, business details, billing address and phone number to manage our relationship and deliver contracted services.
● Communication Data: Any data you send via email, contact forms or social media.
● Marketing Preferences: If you subscribe to our newsletter or download content.
● Technical Data: IP address, browser type, device information, interaction with our site (via Google Analytics or similar tools).
3a. How We Use Your Information
We use your information to:
● Deliver our services to you
● Communicate with you about your project or enquiry
● Send you marketing communications (if you’ve opted in)
● Improve our website and services
● Comply with legal or regulatory obligations
The legal bases we rely on are:
● Fulfilment of a contract
● Consent (for marketing)
● Legitimate interests (for business operations)
Email Marketing
If you actively choose to receive our newsletter or other marketing emails, we will use your name and email address to send you practical SEO advice, business updates and information about relevant BoutiqueSEO services.
We rely on your consent to send these communications. You can withdraw your consent at any time by clicking the unsubscribe link included in every marketing email or by contacting us directly.
We may use a third-party email marketing platform to store subscriber information and send our emails. We will retain your details for marketing purposes while you remain subscribed. If you unsubscribe, we may retain limited information on a suppression list to ensure that we do not send you further marketing emails.
3b. Lead Forms
If you submit your details through a Google Ads lead form or similar form we provide, we will use your information only to respond to your enquiry or provide the service you requested. We will not sell, license, or disclose your information to data brokers. Where you consent to receive marketing, we may contact you using the methods you have agreed to. Lead form submissions may be securely processed through third-party tools or webhooks, which may transfer data outside the UK/EEA under appropriate safeguards.
4. Cookies Our website uses cookies to enhance your experience and help us understand how people use our site. You can read more in our [Cookie Policy].
5a. Data Sharing
We may share your data with:
● Trusted service providers (e.g. web hosts, analytics platforms, email marketing tools)
● Legal or regulatory authorities if required by law
● Payment processors or accountants
We will never sell your data to third parties.
5b. We will not sell or license your data. We will not share your information with data brokers.
6. International Data Transfers Some of our providers may store data outside the UK/EEA. We only use providers with appropriate data protection safeguards in place.
7. Data Retention We retain personal data only for as long as needed:
● For the duration of our working relationship
● To comply with legal or regulatory requirements
● For up to 6 years for accounting purposes
8. Security We use secure systems and restrict access to your data to only those who need it. All staff and contractors follow strict confidentiality procedures.
9. Your Rights Under the UK GDPR, you have the right to:
● Access your data
● Correct any inaccuracies
● Withdraw consent (e.g. unsubscribe from emails)
● Request deletion of your data
● Object to or restrict processing
To exercise your rights, contact [email protected]. We may ask for ID to verify your request.
10. Changes to This Policy We may update this Privacy Policy from time to time. Any changes will be posted on this page.
11. Third-Party Links Our website may contain links to third-party sites. We are not responsible for the privacy practices of other websites, so we encourage you to review their privacy policies before submitting any data.
Questions? Get in touch at [email protected] with any questions about how your personal data is handled.